Crypto.com has relaunched its Level Up programme, introducing a simplified tier structure designed to make participation easier and more accessible for users worldwide. The updated model replaces the previous colour-based system with four clearly defined tiers: Basic, Plus, Pro, and Private.
The Basic tier remains free and continues to offer zero platform trading fees, serving as an entry point for users who want essential benefits without any commitment. The Plus and Pro tiers introduce additional features and can now be accessed through monthly subscriptions priced at US$4.99 and US$29.99, respectively. Notably, these tiers no longer require users to lock up CRO, Crypto.com’s native token, a change aimed at reducing barriers to entry and increasing flexibility.
The Private tier is specifically designed for CRO holders and provides enhanced benefits based on higher holding thresholds. This tier targets users seeking premium rewards and exclusive perks within the ecosystem.
One of the key highlights of the updated programme is the tier-based rewards structure for the Crypto.com Prepaid Visa Card, particularly for users outside the United States. Cashback rates range from 0% for the Basic tier to 2% for Plus and 3% for Pro. Private tier users can earn 4% cashback at a US$50,000 threshold, with rewards increasing up to 5% at higher thresholds. Additionally, Pro users receive four complimentary airport lounge visits per year, while Private users enjoy unlimited lounge access for themselves and one guest.
Across all tiers, prepaid card transactions benefit from zero foreign exchange fees, making the programme appealing for international travel and cross-border spending.
Existing users are automatically migrated to the new tier system based on their previous CRO lockup status. They can choose to retain their CRO lockups to continue receiving enhanced rewards or opt for the new subscription-based model for added convenience.
Overall, the revamped Level Up programme reflects Crypto.com’s focus on simplicity, flexibility, and broader accessibility. By introducing subscription options and streamlining benefits, the platform aims to cater to both new users and experienced crypto participants while expanding regional participation.
